CUST EBOOK Strategy 1e

1st Edition
1308466773 · 9781308466774
This customized eBook, CUST EBOOK Strategy 1e, is compiled by Dr. Alex Tan at University of Western Australia.
A$30.95
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Chapter 1. What is strategy?  Concepts and practices

Chapter 2. A systemic analysis of strategy and practice

Chapter 3. Industry analysis and competitive advantage

Chapter 4. The macroeconomics of strategy

Chapter 5. Competitive strategy:the analysis of strategic position

Chapter 6. Competitive strategy:the analysis of strategic capability

Chapter 7. Global strategies and international advantage

Chapter 8. Strategy as knowledge: innovation and learning

Chapter 9. Analysing and measuring strategic performance

This customized eBook, CUST EBOOK Strategy 1e, is compiled by Dr. Alex Tan at University of Western Australia.