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Entrepreneurship

1st Edition
0077098587 · 9780077098582
The text is concerned with the process of developing entrepreneurship – in society and the economy, people and organisations. Throughout, the learning is reinforced by real-life cases, practical exercises and, importantly, the reader’s own experi… Read More
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Section I Entrepreneurship and the Environment

1. Approaches to the Study of Entrepreneurship
2. The Role of Entrepreneurship in the Economy and Society
3. Influences on Entrepreneurship Development
4. Support for Entrepreneurship Development

Section 2 Entrepreneurship and the Person

5. The Nature, Characteristics, and Behaviour of the Entrepreneur
6. Entrepreneurship, Creativity, and Innovation
7. Entrepreneurship, Motivation and Leadership
8. Entrepreneurship, Team Building and Conflict Resolution

Section 3 Entrepreneurship and the Organization

9. The Entrepreneurial New Venture
10. New Venture Planning and Creation
11. Retaining Entrepreneurship as the Venture Grows
12. Intrapreneurship: Developing Entrepreneurship in large organizations

The text is concerned with the process of developing entrepreneurship – in society and the economy, people and organisations. Throughout, the learning is reinforced by real-life cases, practical exercises and, importantly, the reader’s own experiences.

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